Posted on December 15, 2014
Every week, we share the top headlines marketers need to know about right now. Read, share, and discuss – and then let us know what we missed in the comments bel...Read more »
Posted on December 10, 2014
The other day, an interesting thought presented itself to me: All I ever needed to know about marketing, I learned in journalism school.
Read more »
Posted on December 08, 2014
Posted on December 03, 2014
As digital marketers, we all face a daunting irony nowadays. It’s increasingly hard to get anyone’s attention with interactive marketing, yet it’s qu...Read more »
Posted on November 26, 2014
I recently attended the Inbound Marketing Summit 2014 #IMS14. My goals: to network with other like-minded marketing professionals, learn valuable process techniques, g...Read more »
Posted on November 19, 2014
Establishing the framework for successful brand positioning is a complex process. Sometimes it’s easier to deconstruct the individual framework elements so you c...Read more »
Posted on November 13, 2014
The Burns Marketing team recently attended the Kentico Connection conference in Boston, November 10–11. This annual gathering of developers, customers, and partn...Read more »
Posted on November 12, 2014
By now, we all know that the planning phase for today’s digital marketing strategist isn’t about blasting out some message hoping that people hear it....Read more »
Posted on November 05, 2014
So, you’ve heard a lot about blogging. You know you need to do it, and now you’re ready to start. But blogging isn’t just about generating content. I...Read more »
Posted on October 30, 2014
The season is upon us. It's time to set aside budget for creating an effective marketing plan. Yay... So let’s talk numbers. Budgets are never anyone’s...Read more »
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