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The strength of a gym is based on the number of members that say "I'll be back."

April 2, 2007

"No pain, no gain." Most people quiver at the sheer mention of those words. And if you hate the sound of it, why would you pay money to join a gym that exemplifies that very message? After a thorough investigation of industry trends, consumer preferences, and the competitive environment, Miramont decided to steer clear of that mantra and embrace the idea of health and wellness at their two gyms.

Well, now everywhere you turn, you're inspired to reach your lifestyle goals with the fitness programs available through Miramont. From the moment you pull into the parking lot to the walk to the locker rooms, you see images that support total mind and body wellness. And how are people reacting – with record check-ins and sales and most likely, quite a few lost pounds.

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