Citrix is on the leading edge of data and app mobilization and security – a good place to be with the increasing reliance on mobile devices across all sectors. Unlike some technology companies, Citrix puts a human face to their products. They don’t just solve technical problems – they strive to inspire.
Storytelling in technology
Through a variety of design and copy projects – white papers, infographics, and a host of other collateral, all unified under Citrix’s brand guidelines – we tell the story of how technology affects lives. Consider the education vertical: It’s not enough to just enable data mobility, Citrix says; the company wants people to know that they are empowering students with mobile learning tools.