Content marketing program
Seagate, a global leader in data storage solutions, had assembled a variety of analytic, SEO, and persona assets. But they needed great content to bring their brand story to life.
Welcome to content marketing
Initially, we developed Seagate’s successful e-zine, which helped transform product marketing into a dramatically more engaging experience. From there, by collaborating with Seagate’s various departments, we crafted a rich collection of content for each phase of the sales funnel, including infographics, emails, video, and blogs.